Strongpack Soluciones Agricolas also has an established relationship with the agricultural industry, although it has not previously supplied soft fruit punnets.

Sharpak's appointment of the distributor follows initial success in the Spanish market last year. After filling, the punnets it supplies will return for sales in UK supermarkets. 

Ruth Price, European Strategic Development Manager said: 'We are determined to be a long term successful partner demonstrating the same level of commitment and dedication that has been shown in our share of the UK market. We would like to extend our thanks to our distributor for their hard work in getting this venture firmly rooted for the new growing season in Iberia'. 

The main focus for Sharpak in the very competitive Spanish market will be on niche products such as the new range of r-APET punnets introduced recently for the packing of blueberries.